Scissors Paper Rock is a unisex accessory label from Jakarta that has a mission to inspire the youth to explore their individual style. The name Scissors Paper Rock, which the brand abbreviates to "Scipaprock", is heavy with metaphorical meaning. Scissors represent cutting-edge, paper symbolizes flexibility, while rock becomes the image of strength. Through the characteristics of those three items, Scissors Paper Rock strives to break boundaries with its products and make them a universal message for the current generation. Entering the urban market, Scissors Paper Rock collaborated with two mural artists to design their bags and clothes. They are Pablo89, known for his monochrome line-art style, and Muklay, who often uses eccentric neon colors.