Monday to Sunday was founded by four young fashion creators who studied at ESMOD Jakarta and Raffles Design Institute. They are Dita Addlecoat and Mellyun Xing. This label, which was formed in 2009, offers a daily wear concept that is simple and can be worn anywhere, anytime. Thus, Monday to Sunday. Its defining characteristics lie in its unique details, playful cuts, limited designs, and flexibility for mix and match. Every Monday to Sunday collection mostly uses primary colors complemented with bright palettes or eye-catching pictures, especially for its t-shirt products. With that being the case, Monday to Sunday is made for anyone with a young soul, confidence, and the courage to stand out.